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SIGNIFICANT COST SAVINGS AND INCREASED BRAND EFFECTIVENESS

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Business Challenges

  • This university needed a better, more cost-effective way to manage lower quantity print orders.
  • Produce information sheets for over 50 different majors.
  • Cost-effective way to manage quantities from 1 to 1,000 or more.
  • Reduce time, cost and burden associated with creative and production.
  • Standardize look and feel of all information sheets.
  • Make collateral copy consistent from order to order yet flexible enough to keep up with changes in faculty and faculty interests.
  • Eliminate costly inventory.

Solution
A fully integrated Web-to-print site that allows for the versioning of pre-determined templates for each major at the university, this site eliminates waste and the need to pre print and store collateral for each of the departments at the school.

Results

  • The university can now create information sheets for all of their majors from a single versioned template.
  • Information sheets are produced and shipped in two business days.
  • Design of all information sheets is consistent.
  • Artwork is consistent with the goals of each major.
  • No inventory. Obsolescence eliminated.
  • Collateral is ordered as needed, allowing for timely updates of information.

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